Configure Amazon SES Stats Settings To Track Email Analytics
TRACK EMAIL ANALYTICS
NotifyVisitors enables you to view the Email campaign analytics through the dashboard. You can have an integrated view of all the campaign analytics under one platform. But how do you configure the tracking of the analytics through third-party email service providers to eventually view the analytics in a graphical form in the NotifyVisitors dashboard?
In order to know about the effectiveness of your email campaigns, you need to be aware of the number of emails that were delivered, sent and which of them got rejected.
Read this article to know about configuring the tracking of Email campaign statistics through third-party service providers.
HOW TO CONFIGURE THE AMAZON SES STATS SETTINGS:
Amazon SES is one of the email service providers that is responsible for sending the email campaigns you created in NotifyVisitors to the users or customers. Once you integrate NotifyVisitors with Amazon SES, it will begin sending the campaigns.
Below are the steps to configure the tracking of email campaigns’ stats :
- Login to your AMAZON SES account.
- Navigate to the search bar to search for the Simple Email Services.
- Navigate to the Email sending > Configuration set in order to create the configuration set.
- Click on the Create Configuration set and assign a name to it. Click on Create configuration set to process further.
Note: Assign a name with a hyphen or underscore.
- Next, navigate to the ACTIONS to edit the configuration set and select the destination type.
- Select SNS as your destination type and assign it a name.
Event types: Select the check-type options to choose what all statistics parameters you want to view for the email campaigns, such as the send, reject, bounce, delivery, etc.
- Once you assign the name and select the event types. Click on the SAVE button to proceed further and create a SUBSCRIPTION.
- Click on Create subscription and put the webhook URL in the ENDPOINT field as given below in the image. Refer to the following link: https://mail.notifyvisitors.com/tracker/email_tracker/webhooks/2
Once you put the URL in the field, the tracking of your email campaigns will begin and you can view the stats in the NotifyVisitors dashboard.
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